jon is good4trouble
Hello, I’m Jon. A 20+ year strategy ‘vet’ who has worked for some of the industry’s most disruptive creative agencies, with some of the world’s biggest global brands.
Now, I am focusing my experience and talent to help brands and ideas that matter to the world, break through with purpose.*
I am a true hybrid strategist, working across brand, creative, and comms, bringing a unique perspective to every project.
I’ve turned climate science and economic policy into a lesson on extinction from a dinosaur.
Sold big lovin’ America on the benefits of going nimble and small (and British). Then, turned around years later and sold Detroit as an equal of an import.
My work has been recognized at the highest levels for both creative and strategic excellence.
Based in Miami, FL USA
Available for remote and on-site.
client experience
NGO•Climate•Brand Purpose•CPG•Financial•Fashion•Retail•QSR•Alcohol•Beer•Video Game
INDUSTRY RECOGNITION
2020 ONE SHOW Best in Discipline BK Moldy Whopper
2020 North American Effies Medalist BK Impossible Whopper
2020 D&AD Wood Pencil Heinz Ed Sheehan
2019 Cannes Gold Print Coca Cola Try Not To Hear This
2017 Cannes Grand Prix Direct BK Google Home of the Whopper
2017 Cannes Grand Prix Print BK Burning Stores
2017 Cannes Gold Print / Out of Home Heinz Mad Men
2012 North America Grand Effie Chrysler Imported from Detroit
2005 Cannes Titanium MINI Cooper “Counterfeit MINIs”
What’s so good about trouble?
We’re warned our whole lives ‘don’t get into trouble’.
But trouble is where the action is. It draws our attention. Provokes us out of our comfort zone.
Trouble is a strategy for creating change, because it creates the conditions for people to change.
So let’s get into trouble.
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!
by email: jon@good4trouble.com
